These capabilities may include , Customer Segmentation & Targeting , Sales force Sizing, Structure, Territory Alignment Design and Maintenance, Field Call planning and Refinement
Key accountabilities will include the following:
- Collate information regarding the field force size, structure, performance, etc. for purposes of analysis
- Conduct analysis of the data and cascade the overall sales target to the sales associate level
- Work with the HR and sales teams to set annual targets for the field force and provide inputs to optimize the field force effectiveness
- Create models such as the customer behaviour profile to support the sales teams to enhance and track performance of the field force against plans
- Use data and reports to develop, optimize, and implement strategies aimed at improving sales teams’ performance
- Develop approaches to design and align territories, incl. structure, size, and deployment